History of Modern Day Adult Diapers

Disposable travel diapers for infants were first marketed prior to 1940. Those were not waterproof. PlayTex introduced their "Stretchy Baby Pants" in 1937 in the USA, the first mass-marketed waterproof pants.
In the late 1950s disposable underpads were introduced to the hospital and nursing home industry in the USA. Kendall Mills was the leading supplier. By then infant disposables with combined poly-plastic outer layer were being sold. Those did not have sticky tapes attached, so they were either held together with the same diaper pins used on cloth diapers, or separate sticky tape was used. That was similar to ordinary medical adhesive tape.
Based on the Pampers R&D efforts, which advanced the design of automated disposable diaper manufacturing machines, P&G started a division to perfect adult disposables. Marketing of those Attends in trade ads in hospital and nursing publications began in the early 1970s. PaperPak Corporation had become a large maker of disposable underpads to the hospital industry by the early 1980s and started making some adult disposables.
Kimberly Clark Corporation decided to enter the baby disposable business with Huggies to rival Pampers during the 1970s. Eventually they started a low key R&D effort in the adult disposable line, but they held back actually making a major marketing effort until KCC was convinced there actually were enough adult disposables being sold to make it profitable.
By the time KCC rolled out Depend in the early 1980s Attends were being sold in most supermarkets and drug stores. The marketing department at KCC made the bold decision to hire June Allyson, a singing dancing sweetheart actress from the 1940s to be the spokesperson on TV for Depend.
Newer Diapers are now available for adults to best comfort and usability.
Problem statement:
Incontinence is a common embarrassing problem which has a profound effect on social and psychological well-being. People wear absorbent products for urine and/or faeces and protect their clothes.
Who are the major users of adsorbent product?
·         younger women after reproductive age
·         older men with prostate disease like BPH
·         patients with neurological conditions like paralysis, spinal injuries, Multiple sclerosis
·         older people with mobility and mental impairment- Alzheimers disease, Parkinson disease and more
For light incontinence – small pads
For moderate-heavy incontinence - large absorbent pads: with a capacity of 2-3 litres

As per studies, of the disposable designs, the more expensive pull-up and T-shaped diaper designs were not better overall than the diaper for men, but the diaper was better than the insert (the cheapest), making the diaper the most cost-effective disposable design for men both day and night.Washable diapers are the least expensive design but are unacceptable to most women at any time.

1.       Diapers are the most cost-effective disposable design for men.
2.       Disposable pull-ups are most preferred for women
3.       Disposable inserts are a cheaper alternative (except in nursing homes where diapers are preferred to inserts at night).
4.       Washable diapers are the cheapest design but have limited acceptability.
Lifree adult adsorbent diaper is claimed to be Japan’s number one brand, now available in Indian markets. The adsorbent product are stretchable, with high adsorptive capacity, user friendly and leak proof. If you are user of adsorbent products, you should give Lifree a try.
DISCLAIMER: *Data source: INTAGE SRI, ADULT DIAPERS SALES, APR’10- JAN’16 . The views about the product described here are solely in experience of the writer and does not represent view of the Lifree company or this website.

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